TRADEMARK FILING
A trademark is a logo or a set of numbers and letters used by a company to differentiate its services and goods from those offered by competitors. A registered trademark can help a company invest in branding and ensure that its products and services stand out in the marketplace. Trademark filing is an effective way to secure a trademark from unauthorized use and infringement. The trademark filing process in India has been simplified by the Indian government. Entrepreneurs can now readily register trademarks for their business in a couple of months.
HERE ARE SOME BENEFITS OF TRADEMARK FILING:
- It grants the right to use the registered trademark symbol
- It grants the right to file a trademark infringement lawsuit in federal court and to obtain monetary damages;
- It acts as a bar to the registration of another confusingly similar mark;
- Ability to have the customs service block the importation of goods bearing an infringing mark.
- It may serve as the basis for an international trademark application.